B. Sc in Media Science

Media Science In Barasat

Media Science or Mass Communication and Journalism is an encompassing degree course within the field of Mass Media, covering various mediums such as radio, newspaper, television, and the internet.

Students undertaking media studies courses are tasked with staying abreast of the latest trends, technologies, and debates within the industry. These degree programs aim to equip students for careers in media-related fields by providing them with the skills to critically analyze how the media reflects, represents, and influences society. This includes examining various forms of media such as radio, TV, film, newspapers, magazines, books, popular music, digital gaming, the internet, and social media.

Despite being a relatively young discipline, media studies is highly valuable, particularly given the pervasive nature of media in modern life. We spend a significant portion of our day interacting with media, which plays a pivotal role in shaping our perceptions, conversations, and concerns. Media influences society by informing people about current events, shaping public opinion, and catalyzing social movements.

Graduates of media studies programs often pursue careers in the media, cultural, and creative industries. With the media landscape continually expanding and becoming increasingly competitive, there is a growing demand for skilled professionals in journalism and related fields in India and beyond.

B.Sc. in Media Science Duration: Charting Your Path to Success

The B.Sc. in Media Science program spans three years, strategically crafted to equip you with the knowledge, skills, and practical insights necessary to thrive in the dynamic field of media studies. Throughout the course duration, you will delve into various aspects of media science, including theory, research, production techniques, and emerging trends in media technology.

Each semester is thoughtfully planned to cover core subjects, electives, hands-on projects, internships, and industry interactions, ensuring a holistic learning journey

Name of the course Bachelor in Media Science
Duration 3 years (Six Semesters)
Eligibility 10 passed/appeared from recognized Central or State Govt. Board
Seat 60
Industrial training duration Six Months
Placement Domestic / International


  • Development of Mass Communication
  • Laws & Ethics in Mass Communication
  • Basic Computer Application
  • Print Journalism & Comparative Media
  • Marketing in Mass Media
  • Electronic Media:
  • Public Relations
  • Press Photography
  • Environment & Ecology
  • Writing & Opinion Pieces
  • Stage Production & Direction Advertising
  • Information & Computer Technology
  • Video Production
  • Media Management
  • Film & Television : Theory & Practice
  • Entrepreneurship in Media
  • Study of Media Scene in India
  • Print & Cinema


The career opportunities associated with each role in the field of media studies and mass communication:

1. Sound Engineer: Responsible for recording, editing, and mixing audio for various media productions, including films, television shows, and music albums.

2. Content Strategist: Develops and implements strategies for creating and distributing content across different media channels to engage and attract audiences.

3. Blogger: Creates and maintains a blog to share personal insights, opinions, and information on specific topics of interest, often attracting a dedicated online following.

4. Public Relations Specialist: Manages communication between an organization or individual and the public, crafting messages and campaigns to enhance their reputation and promote positive public perception.

5. Video Producer: Oversees the production process of video content, from conceptualization and scripting to filming, editing, and post-production, for various purposes such as marketing, entertainment, or education.

6. Technical Writer: Creates documentation and instructional materials to explain complex technical concepts or procedures in a clear and concise manner, often for software companies or technical industries.

7. Film/Video Editor: Edits raw footage into a cohesive and visually appealing final product for film, television, online videos, or advertisements, using specialized software to enhance storytelling and visual impact.

8. Interpreter/Translator: Facilitates communication between individuals or groups speaking different languages, translating spoken or written content accurately and efficiently.

9. News Reader: Presents news stories and updates on radio or television broadcasts, delivering information in a clear, engaging, and authoritative manner to the audience.

10. Radio Jockey: Hosts radio shows, selecting and playing music, conducting interviews, and engaging with listeners through live interactions and discussions.

11. Social Media Specialist: Manages social media accounts for individuals or organizations, creating content, engaging with followers, and analyzing trends to enhance online presence and reach.

12. Digital Marketer: Develops and implements digital marketing strategies to promote products or services online, utilizing various channels such as social media, email, search engines, and websites.

13. Media Planner: Determines the most effective media channels and platforms for advertising campaigns, considering target audience demographics, budget constraints, and campaign objectives.

14. Web Content Manager: Oversees the creation, publication, and maintenance of content on websites, ensuring consistency, accuracy, and alignment with organizational goals and audience needs.

15. Advertising Account Executive: Acts as a liaison between advertising agencies and clients, managing client relationships, developing advertising campaigns, and ensuring campaign effectiveness.

16. Broadcast Journalist: Researches, writes, and presents news stories for television or radio broadcasts, reporting on current events, conducting interviews, and providing analysis to inform and educate the audience.

17. Editorial Assistant: Assists editors in publishing houses, newspapers, or magazines, performing tasks such as proofreading, fact-checking, and manuscript formatting to support the editorial process.

18. Film Director/Making: Leads the creative direction and execution of film projects, overseeing actors, crew members, and production elements to bring a script to life on screen.

19. Magazine Journalist: Researches and writes articles for magazines on a wide range of topics, conducting interviews, gathering information, and presenting stories in an engaging and informative manner.

20. Market Researcher: Conducts research and analysis to gather insights into consumer behavior, market trends, and competitive landscapes, providing valuable data to inform business decisions and marketing strategies.

21. Marketing Executive: Implements marketing campaigns and initiatives to promote products or services, collaborating with internal teams and external partners to achieve marketing objectives and targets.

22. Media Researcher: Conducts research and analysis on media consumption patterns, audience preferences, and media effectiveness, providing insights to media organizations and advertisers.

23. Photographer: Captures images for various purposes, including journalism, advertising, events, and creative projects, using photography equipment and techniques to convey stories, emotions, and messages visually.

24. Writer: Creates written content for various media platforms, including articles, scripts, speeches, and marketing materials, communicating ideas, narratives, and information effectively to target audiences.

25. Journalist: Investigates, researches, and reports news stories for print, broadcast, or online media outlets, covering current events, conducting interviews, and presenting information accurately and impartially to inform the public.

These career opportunities offer a diverse range of roles and responsibilities within the field of media studies and mass communication, catering to individuals with different interests, skills, and aspirations. From creative and technical roles to strategic and analytical positions, there are numerous paths to explore for those passionate about media and communication.